Saturday, April 05, 2014

Honey Maid Wholesome

Honey Maid, the graham cracker company, launched a commercial that celebrates all different kinds of families. The message is that no matter what, love is what makes a family a family.

This being America in transition
, there was blow back from the narrow-minded haters. Undeterred, Honey Maid used that blow back as a teaching lesson too.

Honey Maid Wholesome. That's a line that works as complete product placement.  And yep, I'm gonna buy some today. In fact, Honey Maid Graham Crackers just became the sacramental wafer of the First Church of Field and Stream.  Church services start tomorrow morning at 9 am. Don't be late!

1 comment:

Mark Farrell-Churchill said...

Awesome. Think I just became brand-loyal as well.